12 Ways to Get More Views, Likes, and Followers on TikTok

TikTok is one of the hottest social media apps used to share short funny videos.

It is a relatively new platform and the competition is much lower than on apps like Instagram or Snapchat.

This makes it much easier for new creators to build a large following and become famous on TikTok.

TikTok is growing at a high pace and it is highly likely that at some point in the future it will overtake Instagram.

That’s why everyone who wants to grow their brand should pay attention to TikTok right now while it is still easy to get followers and views!

Here are some solid strategies to be successful on TikTok.

How to Get More Views, Likes, and Followers on TikTok?

1. Have an attractive profile photo and bio

The first step after you downloaded TikTok and signed up for an account is to create a charming profile to make people interested in following you.

Create an engaging profile with a short description of who you are and why people should follow you.

If you have an empty profile, most people will assume that it is fake and it will be much harder to get followers.

The next step is to upload a great unique photo of yourself.

Or you can even use a short video instead of a profile photo.

This will grab more attention and will help you to stand out on TikTok.

2. Use the right hashtags

Hashtags play a huge role in TikTok similar to Instagram.

Adding a few relevant hashtags can significantly increase the discoverability of your videos.

Even though there is no definite proof, hashtags #fyp, #foryourpage and #foryou are believed to increase the chances of your videos to show up on For You pages and can help you go viral.

The other popular hashtags on TikTok:

In addition to the most popular TikTok hashtags add a few related to your niche.

To find niche related hashtags just start typing phrases related to your niche on TikTok and it will show you the most common hashtags and the number of times they were used.

Another way to find the hashtags popular in your niche is to look at what other people are using.

Don’t go overboard with your hashtags and only use 5-7 per post.

3. Switch to Pro account

Similarly to Instagram and Pinterest, you can switch your personal account to Pro for free.

In some cases, you might be required to add your phone number but I was able to upgrade mine to Pro account without it.

With a TikTok’s Pro account, you will have access to Analytics that can be used to analyze your videos and see what strategies are working and giving you the most views and likes.

4. Create engaging content

TikTok ranks videos based on the number of likes and comments that it receives.

Another important variable is what percentage of your video is viewed.

If everyone watches your full video, it will be ranked higher than videos where viewers leave after only watching the first half.

This makes perfect sense because if everyone is watching the full video it means that it provides a lot of value and TikTok shows it at the top of the search results.

When you publish a new video, TikTok shows it to random few hundred people, and based on the engagement rate it either continues to show it to more people or stops and buries your video.

TikTok is using AI to analyze all the uploaded videos to ensure that your content is original so copying and sharing other user’s popular videos will not give you views or followers.

The last thing to know about TikTok’s algorithm is that it seems to give a lot of exposure for your first few videos and based on the engagement assigns an authority rating to your account.

So if possible make sure the first few videos that you upload to TikTok is your best work.

5. Add a call to action

Adding a call to action to your TikTok videos can help you to get more likes and follows.

An example of a simple call to action can be just adding a note like “Follow me for more cool content!” to either your videos or bio.

You will not be able to include a call to action in every video you post but if you can add it and ask your viewers to like your videos and follow you.

There are a lot of distractions on TikTok and simply giving your viewers instructions on what to do after watching your video can make a huge difference in the number of new followers and likes.

6. Follow TikTok trends

Creating videos based on what is popular right now can significantly bring you more views and likes.

Participating in different trending challenges is another way to get more exposure.

7. Be consistent and post regularly

Not every video you post on TikTok will become viral.

There is no way to predict what content will go viral and that’s why it is important to post regularly to increase the chances of one of your videos going viral.

Be consistent with your posting schedule and keep in mind that quantity is equally important as quality on TikTok.

8. Post at the right time

The posting schedule can play a big role in how many views you will get on TikTok.

The best time to post is at around 9 am and 10 pm to reach the most people.

9. Use popular music

It is pretty easy to add a song to your videos from TikTok’s music library.

One way to increase the retention rate on your videos is to use trending songs.

To find what music is popular right now on TikTok just watch a few top videos from other creators in your niche and see what music they use.

10. Network and collaborate with other TikTokers

If you are new to TikTok, it might be intimidating to reach out to other TikTokers and collaborate with them.

However, this is a great strategy to get more views for your content.

11. Follow other users on TikTok

Just by following other creators from your niche, you can get more followers because around 15% of people will follow you back.

However keep in mind that this only works with smaller creators that don’t have a lot of followers yet.

You can also like and comment on the videos of people that you follow to increase your chances of getting a follow back.

12. Share your TikTok videos on your other social media platforms

Another way to increase the number of followers on your TikTok is to invite the users that are already following you on other platforms like Instagram or YouTube to follow you on TikTok as well.

Why My Tiktok Videos Are Not Getting Views (Stuck at Zero Views)?

Some videos get stuck at zero views after you publish them because TikTok is using AI to review them before sending new videos to its feed.

You will notice that after a few hours your views on new videos will start to climb.

So there is nothing to worry about if you don’t see any views in the first couple of hours after you posted your video.

Conclusion

TikTok is still at its early stage and that’s the best time to start building your brand on TikTok while the competition is still low.

Use the strategies that we discussed in this post to be more effective on TikTok and grow your following.

Lastly, remember that you can publish unique content on TikTok and still be famous.

There is no need to post weird dance moves if you hate dancing.

Instead, focus on content that you enjoy creating.

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